Strategic Market Leadership
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A Question From A friend

Tue, 2014-02-11 20:09 -- tomjonez

 

A friend was reviewing the budget for his company with an eye to minimizing expenses.  And I agree that it is always good to review the budget with this mindset.

Along the way he asked me what I thought about his marketing expense (he is a friend, not a client, so he knew my answer would be objective...).

He pondered aloud, "Should I cut my marketing expense this year?"  Here was my response: Henry Ford said it best:

Leadership and Humility: "A Tale of Two Leadership Styles" - Reader Feedback

Wed, 2014-01-29 10:58 -- tomjonez

 

In the past three installments of Leadership Notes I touched on a discussion with a friend who had sifted through the various qualities of Leadership and arrived at the personal conclusion that there are two qualities that matter the most for those who lead others: Passion and Commitment.

Two Essential Qualities for Leadership – Part 2

Fri, 2014-01-03 20:26 -- tomjonez

"The difference between involvement and commitment is like ham and eggs. The chicken is involved; the pig is committed." - Martina Navratilova

Last week I touched on a discussion with a friend who had sifted through the various qualities of Leadership and arrived at the personal conclusion that there are two qualities that matter the most for those who lead others: Passion and Commitment.

Two Essential Qualities for Successful Leadership – Part 1

Fri, 2014-01-03 20:13 -- tomjonez

 

“Passion, though a bad regulator, is a powerful spring." — Ralph Waldo Emerson

Recently I had a discussion with a friend who had sifted through the various qualities of Leadership and arrived at the personal conclusion that there are two qualities that matter the most: Passion and Commitment.  While I have not reached the same conclusion (I think there are more than two qualities leaders need) it is nevertheless worth pondering each of these.

“New”: Defined and Implemented

Tue, 2013-12-31 07:56 -- tomjonez

 

“Insanity: doing the same thing over and over again and expecting different results.” Albert Einstein

As we cross the threshold of a new year, it is a natural time to reflect on our goals and objectives.  It is also an opportunity to implement new approaches or strategies in order to gain increased traction with our objectives. The challenge of course is to be objective and actually reset the gauges and take meaningful action in a new direction.

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